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Insights

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6 Ways to Breathe Life into Stalled Projects
April 14, 2019

The beginning of a new project can bring lots of enthusiasm to a team. Seeing the potential for increased revenue or…

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Do You Know Your Dream Customers?
April 03, 2019

Every business wants more leads and prospects. But, there’s a crucial difference between prospects with potential…

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Ditch These Habits to Enhance Your Performance
March 26, 2019

“Bad habits” conjure images of nail biting and eating with your mouth open. But, hidden in everyone’s day are less…

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3 ways technology can enhance your smb’s productivity
March 20, 2019

Here are three ways cloud technology will help your small business, and a sneak peek into your average day if you…

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Four ways to ensure a successful CRM launch
March 15, 2019

CRM is a powerful tool that improves efficiencies, streamlines communications, and boosts your marketing and sales…

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How Leveraging a Virtual Workforce Can Increase Business Productivity
March 08, 2019

The workplace is evolving rapidly, and employees have modern expectations for work and how they want to get it done in…

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Put on Your Own Oxygen Mask Before Assisting Others
February 27, 2019

It’s natural for us to feel stressed from time to time, especially at work.

However, if stress is affecting your…

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The Tale of a CRM Breakup: Chapter 3
February 15, 2019

This is moment you have all been waiting for…

Thank you for tagging along on our journey to find our entrepreneur a…

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A Breakup Letter To My CRM: Chapter 2
February 15, 2019

Dear Legacy System,

It’s been quite the ride. We were young and dumb enough to think we could wing it. And it…

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The Tale of a CRM Breakup: Chapter 1
February 15, 2019

Valentine’s Day has come and gone, but the celebration is just beginning!

Recently, one young business owner started…

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Close More Deals with CRM
February 07, 2019

What if we told you that there was a solution out there today that could improve your productivity, which in turn, can…

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3 Signs It’s Time to Invest in a CRM
January 30, 2019

With the increasing efficiency of today’s technology, all companies should jump on board and take advantage of new…

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CRM Trends of 2019
January 24, 2019

Technology’s near constant evolution makes staying up-to-date that much more critical. No longer are companies…

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Technology Is Changing…Is Your Business Changing with It?
January 17, 2019

Are you still relying on spreadsheets and yellow legal pads to track sales, organize, store and access customer data,…

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How Well Do You Know Your Customers?
January 08, 2019

Successful businesses understand the value in their products and services. They also understand how maintaining…

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Choosing the Right CRM Partner
November 15, 2018

Did you know American companies wasted $30 billion in unused software last year? If you’re considering a CRM…

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5 Ways to Know Your CRM Implementation is in Danger
October 28, 2018

Did you know that U.S. organizations waste $30 billion dollars annually on unused software? Does that make you think…

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Listen to Sarah’s Hour-Long Appearance on WOKR Radio
October 26, 2017

Last Thursday, Sarah spent an hour talking entrepreneurship with Dave Mammano on WOKR 1310. Topics ranged from how to…

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Why Your Sales Reps Love CRM
August 08, 2017

Picture this: your organization has a great CRM solution that everybody loves, including your sales reps. Why do your…

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Hidden Costs of CRM
August 01, 2017

Implementing a CRM solution is a significant financial investment, there’s no denying that. It makes sense that you…

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If it’s not in CRM, it didn’t happen
July 25, 2017

​One of the major reasons CRM implementation fail (and 47% of them do) is lack of universal adoption. Humans are…

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Three Key CRM Stats
July 18, 2017

​CRM continues to grow and evolve. One of the most recent trends is towards supporting the customer experience in…

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Non-Profit Webinar
June 28, 2017

​Last Wednesday, Sarah Compter led a webinar showing off CRM as a tool for non-profit organizations. If you missed…

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SYNACT and the Small Business Council of Rochester
June 07, 2017

We work a lot with the Small Business Council of Rochester, providing their custom CRM solution and taking advantage of…

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Webinar: Introduction to Microsoft Dynamics CRM
February 17, 2017

SYNACT President Sarah Compter recently led a webinar covering Microsoft Dynamics 365’s commonly used CRM features and…

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The CRM for Resistant Salespeople
December 19, 2016

If you ask, your sales team might tell you they aren’t interested in Customer Relationship Management (CRM)…

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The Marriage of Big Data & Customer Relationship Management
December 07, 2016

Analysis of internal and external data collections should be a focus of all CRM strategies. To find patterns, trends,…

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CRM: Customer Relationships Matter
November 23, 2016

Customer relationship management software – or, CRM – has been around in one form or another since the mid-1980s.…

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